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Debenhams Head Office

Mar. 2018

Debenhams_StyleGuide_BEAUTY_07.03.2018 (

Whilst studying at the Fashion Retail Academy, I completed a three-week internship at Debenhams Head Office. My main focus during this time was to create a structured photo-graphics guide that would be implemented across their online Beauty sector.

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I extensively researched innovative and dynamic ways of digitally displaying beauty products. I created a detailed report encompassing emerging trends from their competitors and social media. I presented the photography guide to a group of professionals that overlooked the Head Office departments. Alongside this I completed thorough quality checks on photo-shoots across both men’s and womenswear. I also assisted many photo-shoots and worked alongside other departments to produce tasks to a high quality.

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